Net Promoter Score (NPS) is a simple survey that is used by companies to measure customer loyalty, identify the areas for organic growth, improve customer retention and prevent a high customer churn rate.
The survey question can be as simple as, “How likely are you to recommend a business, product or service to your friends and family?”
Though the survey methodology might seem easy and manageable in theory, but performing the market research, analyzing the customer’s data and making their feedback actionable is quite difficult in practice.
This is where the gPlex Net Promoter Score (NPS) software comes to play!
It is a simple, flexible and effective tool to improve customer experience.
gPlex NPS survey tool benefits: